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Customer strategy
Know every customer
Finisterre shares how Shopify helped the team unify online and in-store customer data, giving the brand a clearer view of how people discover, buy, and return.
Unified Commerce
Stores, site, and data in sync
With Shopify POS, Finisterre built a fuller view of customers across ecommerce and 11 physical stores, helping the team understand loyalty, buying behavior, and where to invest next.
Expansion
Launch faster, learn faster
Hear how Finisterre launched a wetsuit rental program in just five weeks, streamlined localized sites, and used Shopify to move quickly without overloading a small team.
Meet your speakers
Finisterre
Will Sheane
CEO
Finisterre
Kayleigh Clark
Head of Ecommerce
Shopify
Vicki Crowe
Senior Customer Success Manager