
SB
Author
Scout Brisson
Scout Brisson is the CEO of De Soi, a nonalcoholic aperitif brand known for its distinctive botanical flavor profiles. Before De Soi, she launched Deux Foods, bringing a frugal, ROI-focused approach to building consumer brands. Under her leadership, De Soi has grown its subscriber rate on first purchase from 15% to more than 40% by prioritizing experiential marketing and strategic sampling programs.

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